Wednesday 28 October 2015

USA housing market likely to see more force on prices

Home starts in the US rose in September, driven by the multi family sector, but completions are not matching that hot pace, especially for lower ending homes. With demand increasing but supply in the form of completions slow, there will be more pressure on home prices to rise.

The implication are likely to be especially felt at the low end of the property market due to the Federal Housing Administration's (FHA) decision in January to cut mortgage insurance premium by 50 basis points, it points out.

Overall starts are up 18% since last September, driven by multifamily, which saw strong development of 29%, the data shows.Completions, though, the number of units actually delivered, up 20% from September of last year.

The number that should give the market pause, though, is the completions on one-unit structures, both attached and separate. They are only 3% up and they are the most important segment to look at. They significantly lag the one unit structure starts number which were up 12% year on year,' the report says.

Since it takes 6 months to deliver a Home after land breaking, completions is the actual new supply that is ready to be sold. What that means for home sales is definite rising pressure on home prices,' it explained.

The report also points out that since the Federal Housing Administration's made its premium cut, the prices for lower end Homes have jumped and the Federal Housing Administration's is a big presence in the low ending market where Homes usually sold for 75% or less than the median.

As of August, real prices for lower end Homes have jumped 10.4% relation to a year ago. Prices for top end homes have been up as good, but only half as high at 5.2%. The lower end prices, which had been up in a slim range of around 7% the last half of last year, actually took off initial in January.

The real trend to watch here is if one unit completions will rise to match what is a re-acceleration of demand on the low end. If command for homes to buy outstrips supply, prices will unavoidably rise even higher,' the report concludes.

Wednesday 14 October 2015

David Lindahl share digital marketing tips for agents

David Lindahl share here top tips for agents. Current Digital Marketing Special Report uncovered a wealth of information. 

1. Find a niche. "Specialize: find what works most excellent for you and become a specialist at it," one respondent suggested.

2. Start small and add on later. Take baby steps and start with one tactic. Maybe that's building out your Facebook or other account. Once you have mastered one tactic, build on with another.

3. Be yourself. People can sense a phony from a mile away. Your online profile is the first thing most likely clients will see, so make sure it is completely you.

4. Hire out when wanted. You have a lot on your plate. Don't be afraid to hire out work that you don't have time to offer to, or that you simply aren't stellar at.

5. Be patient. Advertising, especially organic tactics don't make a crash overnight. Keep at it.

6. Be steady. Your virtual brand, your social media publishing and your blogging should all be consistent so clients can find you and feel as if they know you.

7. Get to study. "Study leaders who have done it before you and take credit off of their suggestions and style."

8. Use technology in your favor. Whether it's a virtual social calendar and email marketing platform, utilize it to its maximum capabilities for the biggest return.

9. Be patient. Marketing, particularly organic tactics don't make an impact all night. Keep at it.